Sunday, 19 October 2014

Naturtint Permanent Hair Colour – 8C Copper Blonde (review)

Even though I've been dying my hair different colours for over a decade and experimented with different brands, different colours, creams, gels and foams, for some reason a 'natural' hair dye seemed like a step too far. I didn't know if my hair would take the colour, was I going to be left with patches or streaks, a complete lack of shine or dryness? It was time to find out!

Naturtint Permanent Hair Colour – 8C Copper Blonde

The Background
This natural – I use that term hesitantly, I'll explain why later – makes do without ammonia, resorcinol and parabens. It contains ingredients from natural origins including strengthening wheat proteins, protecting sunflower, conditioning linseed, vitalising lemon fruit, shine-enhancing omega 9 and a fair few others.

It still offers 100% grey coverage, “vibrant, natural colour” and is permanent (non-permanent options are available) with “long lasting, radiant” results. On top of all that Naturtint claim it can “regenerate hair fibres”, “volumises” and can “reduce hair breakage by 80%”. All very impressive sounding.

Natural Question
How natural is Naturtint? It's not bad. While it is missing the usual concerning ingredients mentioned above, there are still other ingredients of concern including p-phenylenediamine, propylene glycol etc. You have to bear in mind that permanent hair dyes – at least in this day and age – will never be completely safe and if you've suffered from hair dye reactions in the past you cannot and must not use this.

In Use
Naturtint Permanent Hair Colour Contents
Naturtint describe this colour as “Copper Blonde” but it's really more auburn than blonde. Still, the colour guide on the back looks promising for my very light auburn hair colour, with any luck the change shouldn't be too dramatic. I need brightening up, not a complete overhaul!

I was surprised by how familiar it is to use Naturtint. You mix the developer into the colourant and apply using the nozzle. It's even relatively thick like mainstream products, too, so it doesn't drip everywhere. The only noticeable difference is the complete lack of eye-watering ammonia! I love how completely inoffensive the smell of this hair dye is.

Unfortunately the gloves supplied are rubbish. At least the mixture applies to hair easily enough; you massage it in as normal and I didn't notice any adverse effects. Development time is half an hour at which point you rinse out which isn't too challenging.

After Rinsing
You're not done yet! Unusually you follow the dye job with a shampoo using the product provided. This shampoo is a good latherer but I felt my hair was uncomfortably dry after using it (as well as the drying dye beforehand!). It is a SLS/SLES free formula and is made without parabens, synthetic fragarnces and mineral oils.

Luckily, Naturtint also supple a good sized tube of natural intensive conditioner which you leave on for two minutes. This went some way to putting the softness back in my hair but I still felt more serum was required after towel drying to smooth my hair properly. It still wasn't easy to comb, but it doesn't look or feel dry now it's styled. It's not as shiny as I'd like, though.

Final Thoughts
It's covered both my blonde roots and the light auburn colour on my mid-lengths and ends (it's been a while since I've dyed!) equally well. The only downside is the lack of natural-looking tones and highlights. This isn't a problem just for Naturtint, though, lots of dyes give you a somewhat 'blocky' look to your hair. I doubt many people will notice.

Naturtint Summary
I had no reason to be worried, this has turned out to be a very impressive hair dye. The fact it's made without ammonia, resorcinol and parabens is very unusual in the hair dye market and it holds massive appeal for me. That its effective seals the deal. I might just be a Naturtint convert! They need to provide better, more nourishing shampoo and conditioner, though, they are the only significant downsides in an otherwise impressive kit.

YES!
NO!
Made without many of the usual concerning ingredients
Shampoo and conditioner aren't caring enough
Easy to use; just like regular hair dye kits
More expensive than most artificial rivals
Wide range of colours (32 at last count)
Not as natural as some might think it is, but isn't tested on animals

EFFICACY RATING
VALUE RATING
ECOLOGY RATING




Brand: Naturtint


Colourant Size: 60 ml
Developer Size: 60 ml
Shampoo Size: 15 ml
Conditioner Size: 35 ml

Price: £10.49 (£10.49/treatment)

Manufactured: European Union

Colourant Ingredients: PEG-2 OLEAMINE. AQUA PURIFICATA (PURIFIED WATER). COCAMIDE DEA. ALCOHOL DENAT (ALCOHOL). PROPYLENE GLYCOL. ETHANOLAMINE. OLEIC ACID. SODIUM SULFITE. TETRASODIUM EDTA. HYDROLYZED VEGETABLE PROTEIN (TRITICUM VULGARE, SOY, CORN, AVENA SATIVA). SODIUM ERYTHORBATE. 4-AMINO-2-HYDROXYTOLUENE. p-AMINOPHENOL. p-PHENYLENEDIAMINE. 2-METHYLRESORCINOL. 4-CHLORORESORCINOL

Developer Ingredients: AQUA PURIFICATA (PURIFIED WATER). HYDROGEN PEROXIDE. CETYL ALCOHOL. CETEARYL ALCOHOL. LAURETH-3. CETEARETH-20. OXYQUINOLINE SULFATE

Shampoo Ingredients: AQUA PURIFICATA (PURIFIED WATER). SODIUM COCOAMPHOACETATE. GLYCERIN. LAURYL GLUCOSIDE. SODIUM COCOYL GLUTAMATE. SODIUM LAURYL GLUCOSE CARBOXYLATE. COCAMIDOPROPYL BETAINE. COCAMIDE DEA. DECYL GLUCOSIDE. LINUM USITATISSIMUM (LINSEED SEED EXTRACT). POLYGLYCERYL-4 DIISOSTEARATE/POLYHYDROXYSTEARATE/SEBACATE. SODIUM BENZOATE. POTASSIUM SORBATE. EUCALYPTUS GLOBULUS (EUCALYPTUS GLOBULUS OIL). ROSMARINUS OFFICINALIS (ROSEMARY OIL). CITRIC ACID. SODIUM CHLORIDE

Conditioner Ingredients: AQUA PURIFICATA (PURIFIED WATER). CETEARYL ALCOHOL. BEHENTRIMONIUM METHOSULFATE. GLYCERIN. HYDROLYZED WHEAT PROTEIN. HELIANTHUS ANNUUS (SUNFLOWER FLOWER EXTRACT). LINUM USITATISSIMUM (LINSEED SEED EXTRACT). CITRUS MEDICA LIMONUM (LEMON FRUIT WATER). CETEARETH-20. CETYL ALCOHOL. GLYCERYL STEARATE. CETETH-20. STEARETH-20. CITRIC ACID. SODIUM BENZOATE. POTASSIUM SORBATE. PARFUM (FRAGRANCE). d-LIMONENE

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